Wednesday, July 1, 2009

What to pack for a summer vacation? Contest - win 150$


If there are things you might need for this summer then sfeed can help out. Create a set with a theme Summer 2009 and the most popular one will be awarded with $150 valued Amazon gift voucher.

How to apply for the contest:
• Create a set with any items in sfeed (or add your own using a bookmarklet)
• Select Summer09 from contests and click Publish - thats it !

Monday, April 27, 2009

sfeed at the Seedcamp

Never give up

Six months ago as our team started developing, we had quite a different perception about Seedcamp - sort of a marketplace for ideas, where anyone can put up their stand and join in. Soon enough we found out this clearly was not the case and realized we are looking at a closed event and a tough competition for making into the top 20 finalists. We missed the application deadline for Warsaw event and decided to apply for one in London. As the time passed, we were told to be a "reserve team", which clearly gave the impression that our battle is still ahead. While already working on the next event application, we suddenly got promoted to the final 20 in London SC - which was in three days! Obviously it was a chance that we could NOT miss.

Serious & fun

Seeing the pitches and meeting the other entrepreneurs there was an amazing experience. The teams were excellent, quality of presentations high and the whole spirit of the event very positive. The entrepreneurship level in Baltics and Eastern Europe is very low and most of the VC deals get made already in high tiers. Probably there are still some heritage issues involved. People still believe the "flying solo" and "hermit in the basement" stereotypes and think that sharing information is futile. Especially on the seed level, there is so much You can win by just talking with fellow entrepreneurs, exchanging information, getting to know industry experts and so on, which makes the roadmap much clearer and makes it all much more interesting and worthwhile. Luckily we can see that things are starting to change also in this part of the world - so, hopefully lots of hungry startups will start crawling to the market.

Why mentor a perfect idea

People have a way to fall in love with their ideas. Pure self-defense instinct, especially when Your prior experience is limited. You are building something, its unique, it has to work. Explaining the business concept four times in a row, to groups of very experienced people with different backgrounds, can do wonders with that. You sense patterns - some things that are very clear to You, do not make too much sense to others. Some less-important thoughts seem to be interesting and catchy. The direct result was a really sore throat, four hours of recorded discussions, a lot of notes and heads full of ideas on what can be explained better, what should be tested more etc. Making sense of this is a huge help to get the bearings right. Its not about changing destinations, its about choosing the right path.

Back to Seedcamp...but why?

Its addictive, that is why. The organizers are doing a fabulous job with the event (special thanks Reshma and Alasdair!) and in the end our thinking was like "if we can now fix this, prove that this makes sense, improve our pitch with this here, then we will definitely take another shot". It is very hard to get similar condensed "package" of feedback, network and fresh energy. There are already serial-campers out there and now we understand why - for Seedcamp the best time is always.

Monday, April 20, 2009


Wohoo! Out of hundreds of applicants, sfeed made it to the top 20 finalist of Seedcamp London. We are excited to show our stuff and get feedback and ideas about future development. We congratulate all the teams who took part and wish everybody best of luck.

Monday, March 30, 2009

Why we sfeed?

“Share Your findings with others, have fun with the set editor and find people that connect to You through items, not just words!” This is what we want to to everyone who is at our doorsteps. But the whole story is a little bit longer. Down below You can find out why we decided to sfeed…

The amount of online shops is overwhelming for most of us but all want to discover what we crave for and share findings with others. There is a huge demand for a good social shopping experience but we have not seen something simple and compelling enough. We also think that too much focus was put on the products but not on the people. The people behind the items make the whole experience much more fascinating. There is a different vibe that comes with the items found through others, which is not there when You stare at endless cold shelves of products.

SetWe really wanted to make a visually attractive and simple place, that gives all the means to express interests and opinions about anything You find online. The outcome reminds of a microblog, which is in our opinion spot-on for sharing ideas on products. It’s the short word of mouth comments and a visual contact that we value the most also in real life. The sfeed set editor gives additional means to mix and mash items and add a truly personal touch to what You find.

Enter the Brain! Our own developed algorithms weave all the user-item connections as they are formed and through this it can actually recommend everyone most relevant items and similar users to You. Connections through items can be very powerful and You will find people that really have a lot in common with You.

Sfeed has gathered a lot of different users, which is a huge compliment to the service – merchants, fashion lovers, bloggers, artists and others, who have their own unique interests and hobbies. Since sfeed lets people group up just the way they want, it’s a perfect place for communities who love to share items they enjoy the most. But if there is a user who really likes dirt bikes and pink shoes equally, even more fascinating – especially for our AI!

Thursday, March 26, 2009

News from sfeed

It’s always nice to cheer up someone, isn`t it? Make their day by giving a bouquet of flowers, a new shirt, or a potato? Sending items and Your own handmade sets to others is fun and easy just like sfeeding. Select desired set or item, insert @username into the comment box, push sfeed and good karma guaranteed !

You can now also find Your Facebook friends on sfeed quickly or invite them directly from our “Invite friends” page. It will be more fun with them.
Its a promise !

We have a new super fast search engine with cool color filters. We have attached a picture of the search engine blueprints so you can clearly see the difference. Please don’t forward these to anyone.

Saturday, February 14, 2009

sfeed open to everyone

We are open since the 14th (the valentines day). Didn´t have the guts to do it on Friday the 13th. Hello to all our users! :)

Monday, January 12, 2009